For brands with an agency

Support the connection between client and agency - defining standards, measuring impact and celebrating success.

Brands using the Percept platform with their agency are finding 5 - 30% improvement.

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What our Brand customers are solving

  • With many ad platforms, markets and locations it can be hard to have a central view of what’s happening, especially when the agency holds the keys.

  • Most of your budget goes on media activation, so how well is that activation being carried out? Annual audits provide just a snapshot which is out of data within weeks.

  • With macro-economic factors affecting performance metrics, how do you measure how well your agency is doing?

  • Modern Brands tend to have highly experienced media teams internally and need a more collaborative approach with their agency.

For CMOs

  • Easily see how well best practices are being applied across your accounts by your agency.

  • Using Percept a Brand CMO gains an instant view of what is live and how it is performing across all of their digital media investment.

  • Percept is an independent analysis of your digital media investment every day - providing Brand teams with an assessment of what is working and what is improving.
    The score is also independent of macro-economic factors, providing an unbiased and fair means of tracking agency performance.

For brand teams

  • With detailed performance reporting as well as best practice analysis, teams have a one-stop shop for data analysis without needing to access multiple platforms or request data from the agency.

  • With digital media being such an important part of how growth is achieved for any company, Brands are resourcing internally to ensure they can move fast. Percept supports the connection between teams on the brand and agency side - all oriented around the campaign priorities.

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